Wednesday, February 6, 2008

Content Writing

Lets talk about website content...

Content is always the king!
But having ample number of pages with irrelevant content will never help you.

The real question lies on how to get benefitted by website content. Here are some of my studies.

1. Choose the topic of your website. For example if your website deals with hotel reservation, do have an article which talks about exactly 'Hotel Reservation'

2. Then you can relate your website with all the topics which adds 'more' to relative search results. For example online hotel deals, online hotel directory, hotel reservation service, hotel booking etc etc

3. To go deep in to the minor points of content writing, try to coordinate your chosen keywords.
We all know that for hotel reservation, it goes well with booking, services, cheap and online. Split your content into sub topics having one keyword each, like Online Hotel Reservation, How to do Cheap Hotel Booking, Find the Best Hotel Reservation Services Available etc etc..

4. It will be very effective if you can link your content with the right pages on your websites.

5. Always keep adding content on your website.

6. And Never Forget to update your sitemap!

Anchor Texts

We all are aware of the fact that links play a major role in search engines. Especially the ones from higher page rank websites.

Special attention must to be given for the anchor texts too.

We proved that the anchor text, which is a highly competitive keyword, from PR 7 website shows immediate update on our search engine listings.

But I made myself a bit outrange, I changed the anchor text to a generic highly competitive keyword for testing the power. To be frank, we were no where now!!!

Keywords like 'Hotels', 'Jobs', 'flowers', etc etc...

I felt so sorry for that...

Hope my experience will help you from not loosing your present good position because of good anchor texts.